The Blue Print is the course I wish I had when I started my journey in business.
Business was something that always interested me but seemed scary. I thought it was something for only the select few with university degrees or for those from rich families.
I'm here to breakdown those walls.
As someone who's been obsessed with self education over the past 5 years I've been able to build a 7 figure business that's inspired others to start their journey.
This is the blue print to how we did it.
I've read over 130 books spent over 30K in online courses and multi day seminars but my BEST lessons have come from actually building a business.
This courses shows you how we've built this business + It's not complete I'll keep adding courses into this as I continue to grow and learn as an entrepreneur.
Look forward to interviewing you on the podcast one day ;)
Welcome to the blueprint
StartSocial Media Intro (0:56)
StartThe Michelin Strategy (4:21)
StartLessons From Gary Vee (10:51)
StartStrategy We Use At YKTR + Apps (9:55)
StartInfluencer Marketing (4:25)
StartHow To Figure Out Who To Pay (5:01)
StartHow to find influencers quickly and at scale (6:40)
StartBuild A Community (1:58)
Jackson Thomas - Vintage Kit
Frequently Asked Questions
Isaac John is the co-founder of YKTR, a leading streetwear brand based out of Sydney Australia. A small town kid from Tokoroa in New Zealand, John began his professional life as a Rugby League player in the NRL. Since then he has taken lessons from the world of professional sport and applied them to his new ventures in both business, and content creation. He has a number of podcasts now under the YKTR umbrella, including hosting his own, The Ice Project, which has amassed over 1.1 Million listens since its inception. As a brand, his vlogs have reached over 8.6 million views across Youtube and Facebook and the company collectively across its social media channels has more than 100,000 engaged followers. Off the back of his success in both sport and business, John has developed a powerful personal brand too He regularly hosts consulting sessions for budding entrepreneurs and brands seeking marketing guidance. His latest venture, The Blueprint, is an online course designed to pay forward all he has learnt on to the next wave of small business owners and creatives alike.