Scale To Freedom - COMING SOON

How To Monetise Your Passion Online

Your Instructor


Isaac John
Isaac John
Isaac John is the co-founder of YKTR, a leading streetwear brand based out of Sydney Australia.
A small town kid from Tokoroa in New Zealand, John began his professional life as a Rugby League player in the NRL.
Since then he has taken lessons from the world of professional sport and applied them to his new ventures in both business, and content creation.
He has a number of podcasts now under the YKTR umbrella, including hosting his own, The Ice Project, which has amassed over 1.1 Million listens since its inception.
As a brand, his vlogs have reached over 8.6 million views across Youtube and Facebook and the company collectively across its social media channels has more than 100,000 engaged followers.
Off the back of his success in both sport and business, John has developed a powerful personal brand too
He regularly hosts consulting sessions for budding entrepreneurs and brands seeking marketing guidance.
His latest venture, The Blueprint, is an online course designed to pay forward all he has learnt on to the next wave of small business owners and creatives alike.

Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

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